BPO employees are now looking at the career as a long term one and subsequently attrition is seeing a drop to as low as 30 percent. Earlier it was common to see a new workforce in every six months.

Unlike the earlier incessant hiring when the BPO market lacked maturity and employees opted out all the time, the sector has seen a definite maturity and has emerged as a good option by the people. Largely internal promotions have prompted employees to see the BPO career as a long term perspective.

A certain amount of seriousness has moved in to the BPO scene with freshers no longer joining as a stop gap arrangement and a place to gain afew months of experience. "Initially positioned as call-centers, the BPO sector is no longer just a fun place to be.

With new business deliverables and verticals being added in their repertoire, the need for specialized skills and trained individuals has become mandatory. The employees have also realized the importance of building a career and know what they are looking for when they enter into the organization," said Nasscom Vice-President Sangita Gupta to Economic Times.

Going by the statistics of Nasscom-McKinsey report BPO sector will directly employ 2.3 million by 2010, thus ensuring high competitiveness in the outsourcing market. Moreover, the trend of incentives to retain a hold on employees is also greatly practiced making agents take a serious note on it from the career perspective.