Google India has launched a call centre in Hyderabad, in a move that shows that India is an important market for the search engine company, reports PTI.

The center would provide regional language support to small and medium enterprises (SMEs) in India for its AdWords platform. It would have service support in Telugu, Tamil, Kannada and Malayalam and manage both inbound and outbound calls. This would help SMEs learn how to handle advertising campaigns online and grow their businesses by using AdWords.

With this Google now provides support in six Indian languages — Hindi and English being the other two. It has also launched a new training program called Google Engage, which is designed to help individuals and businesses engaged in offering web-related services to customers locally, said the company in a statement.